As assistant editor at business intelligence agency Stylus, I co-authored two major industry trends exploring emerging trends in the retail sector:
The digitisation of retail, and the influx of new shopping formats it continues to unleash, are spurring a major rethink of the role of the store environment. Read more.
People are now consuming information from a growing range of multiple sources – jumping back and forth across the digital/real-world divide in their quest to be entertained, to connect with one another and, of course, to buy. Read more.
Estella Shardlow 